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The Last Mile. From Vial to Arm.
Where are you and your team on the continuum of engagement and partnership with patient-caregivers? Partnering is a long-term relationship. Fortunately, partnership breeds more engagement and more partnership. Take one more step on the continuum.
The last mile of breakfast
Imagine fixing breakfast for your kids and leaving the meal on the counter? It needs to get to the table, the high chair, or the couch and then into the kid’s mouth. Earning money, planning meals, shopping, preparing, cooking, and fixing aren’t enough. They’re all necessary but not sufficient. Breakfast isn’t breakfast until it’s eaten. Think of all that can go wrong between the plate and the mouth — no time to eat, doesn’t taste good, disappointment, competition, crankiness. Think of the plate to the mouth as the last mile of breakfast.
Upstream, downstream. The last mile. Who cares?
The term last mile comes from telecommunications, utilities, transportation, and package delivery services. The last mile means getting whatever into consumers’ hands — the internet, electricity, the package. In transportation, the last mile is from the airport or train station to home. Delivery systems must consider the last mile, or all the upstream work would be for naught. Upstream means what comes before. In…